Creating a new page for your content is almost exactly the same as creating a new blog post, but pages are created and managed in the “Pages” tab to the left in the WordPress admin screen:
Click the “Add New” item in the Pages group to the left, or use the convenient “Add New” button at the top of the Pages view. In the resulting editor screen, enter a Title and begin adding content. You can enter & format text and insert any media you want: individual images, groups of images, Galleries, Grids, or even embed other content like a video player! (in the “Text” view tab by pasting code as described here)
When you’re finished adding the content you want, you can Publish your work so it can be viewed by visitors online. You can even prevent unauthorized viewers from seeing the content by protecting the Page with a password – click here to learn how.
Pages vs. templates
WordPress pages create an actual place on your WordPress site that visitors can go. The appearance of your page is provided by ProPhoto templates. One template will style all of your pages for a consistent look & feel, while the content of each page is contained within the layout of your template.
It is also possible to create special content layouts using ProPhoto templates. By adding images, galleries, and text using widgets in a template, you can achieve unique layouts. Then, you can apply a template to a specific page to show your special widget layout along with your page’s content.
Typically, it’s best to place your content into the WordPress page editor, but you might experiment with a combination of the two. It’s even possible to hide the content area of a page if you don’t want to use it at all.